McLaren has revealed a new ‘future mode’ livery for their MCL36 car to be featured this weekend in Singapore and in Japan.
The team has unveiled the special new look with primary partner OKX, a cryptocurrency exchange and have called it a ‘bespoke celebration livery.’
A spokesperson explained the inspiration behind it saying: “The special livery enhances McLaren’s Fluro Papaya colourway with neon pink embellishments and dynamic, cyberpunk-inspired engine illustrations.
“The effervescent design represents the emergence of new technologies from the region, with a look to the future inspired by the cityscapes of Singapore and Japan, where Formula 1 returns for the first time since 2019.
“The livery spearheads the ‘Future Mode’ campaign, signifying McLaren and OKX’s future-facing partnership. The two brands are aligned in their values of innovation and accessibility, with OKX evolving its platform every day and McLaren constantly pushing on its journey back towards the front of the grid.”
Zak Brown, CEO, McLaren Racing, added: “We’re excited to celebrate our partnership with OKX through this bold and vibrant livery for the upcoming races in Asia. McLaren and OKX are united in driving ahead and constantly striving to break boundaries, and the Future Mode campaign is an opportunity to champion these values together on our global stage.
“It’s fantastic to be returning to race in Singapore and Japan, and these incredible circuits provide a fitting backdrop for us to celebrate our partnership vision together.”
Meanwhile, Haider Rafique, Chief Marketing Officer, OKX, said: “It was incredibly fun for us and McLaren to co-design the livery for Asia. This new livery signals the arrival of bold new technology, and that is what OKX is all about.
“The cyberpunk design we created celebrates the influence of Web3 on popular culture and brings this exciting partnership to life on the racetrack. Making its debut at the night race in Singapore, this future-facing design mirrors the 24/7 nature of OKX and the cryptocurrency markets that never sleep.
“We are far from done when it comes to pushing the boundaries of financial opportunity, and I can’t wait for the fans to experience what OKX and McLaren have in store for them.”