Oracle Red Bull Racing launched the team’s 2023 campaign in New York City on Friday, February 3.
The team presented their contender on a live show – broadcast to over 30 countries – which was streamed by thousands of Red Bull fans worldwide.
Today’s event marked the first Formula One Team to launch their season in the USA as the sport gets set to race in three states this year – Texas, Miami, and Las Vegas.
The launch centred around the RB19 with fans getting a first look at the 2023 car – which didn’t disappoint.
Red Bull later revealed that fans will be given the opportunity to design three bespoke liveries this year, for each of the races taking place in the USA.
The 2023 season sees a new look for the Team as they unveiled their Castore Teamwear for 2023 before they announced that from 2026, Red Bull Powertrains will be entering into a partnership with the iconic American motorsport brand Ford.
Red Bull Powertrains and Ford will work together on the development of the next-gen hybrid power unit that will supply engines to both Oracle Red Bull Racing and Scuderia AlphaTauri from 2026.
Team Principal and CEO Christian Horner said: “At Oracle Red Bull Racing we always strive to do things first and do things differently. This is the first time we have launched our season outside of the UK and the first time any F1 Team has launched in the USA.
“The growth of our sport in America cannot be ignored, there are over 50 million F1 fans in the USA, of which 72% follow us, and the way the fans have embraced our Team here has been very special to see.
“Oracle Red Bull Racing will be Stateside more than ever in 2023, not just racing but also running Red Bull Showruns and the first F1 Team-led road trip in America, the USA Grand Tauro, later this year.
“We also wanted to celebrate with, and welcome, Ford in their home country, as they become Red Bull Powertrains’ new partner from 2026.
“This will be a true strategic technical partnership; Ford will assist with battery and hybrid technology and much more to keep the Team ahead of the competition. I am already very excited about the possibilities that this partnership will offer both of us globally.”
